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Privacy Policy

FishyNW keeps privacy practical and limited. This policy explains the information that may be collected when visitors use FishyNW, FishyNW Scout, FishyNW Shop, contact forms, fishing tools, lake pages, and related site features.

Last updated: July 2, 2026

Limited collection

FishyNW collects only the information needed to operate the site, respond to messages, understand site traffic, protect the site, and improve fishing tools and content.

Planning tools

Fishing tools and Scout style features may use selections such as lake, species, region, trip style, or drive preference to display results. Those choices are used to provide the requested tool experience.

Contact

If you send a message, the information you provide is used to respond to that message. Do not send payment information, sensitive personal information, or passwords through a contact form.

Information FishyNW may collect

FishyNW may collect basic technical information such as browser type, device type, approximate location from normal analytics tools, pages visited, referring pages, and site interaction data. If a contact form or report form is used, FishyNW may collect the name, email address, order number if relevant, message, submitted lake or ramp details, and the time the message was sent.

FishyNW may also use normal WordPress cookies, security cookies, analytics cookies, and WooCommerce cookies where the Shop is involved. These help the site remember cart activity, operate forms, reduce spam, and understand what pages are useful.

Analytics and site tools

FishyNW may use analytics tools such as Google Site Kit or Google Analytics to understand traffic, popular pages, device types, general regions, and site performance. Analytics information is used to improve the site and prioritize helpful fishing content.

Analytics data is not used to personally identify visitors by FishyNW. Third party analytics providers may process data according to their own policies.

Embedded content and outside links

FishyNW may link to official agencies, fishing resources, social platforms, map services, videos, shops, payment providers, or other third party sites. Those sites have their own privacy policies and data practices.

Embedded content from another site may behave as if you visited that site directly. This can include cookies, tracking, or account based interactions if you are logged in to that service.

How information is used

Information may be used to operate the website, respond to messages, process shop related requests, maintain security, reduce spam, troubleshoot errors, measure page performance, improve lake and river guides and fishing tools, and keep FishyNW useful for Northwest anglers.

Sharing information

FishyNW does not sell visitor contact information. Information may be shared with service providers needed to operate the site, such as web hosting, analytics, email delivery, spam prevention, payment processing, shipping, or WooCommerce related services.

Information may also be disclosed if required by law, to protect the site, to prevent fraud or abuse, or to resolve a customer support issue.

Retention

Contact messages, submitted reports, order support messages, analytics records, and security logs may be retained for as long as needed for site operation, customer support, accounting, legal compliance, troubleshooting, and abuse prevention.

Your choices

You can adjust browser cookie settings, use browser privacy controls, avoid optional forms, or contact FishyNW with privacy questions. If you have submitted a message and want to request review or deletion of that message, use the contact page and include enough detail to identify the request.

Contact

For privacy questions or site support, use the FishyNW contact page.

Contact FishyNW